Design_Glu | Hediun's Atelier

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Motion Designer, UI, Marketing Designer

PROJECT OVERVIEW

Glu Mobile Inc. is an American developer and publisher of mobile games for smartphone and tablet devices. Founded in San Francisco, California, in 2001, Glu offers products to multiple platforms including iOS, Android, Amazon, Windows Phone and Google Chrome.

At Glu I am in Covet Fashion team, the #1 fashion game in app store.

Covet Fashion let player build their digital dream closet as they shop and discover clothing and brands they love, plus get recognized for their style with incredible in-game prizes. Players will do makeover their virtual model with fabulous items from real-world fashion brands and hundreds of unique hair and makeup styles. Win exclusive in-game prizes by styling outfits for different Style Challenges and voting on looks from millions of other fashion lovers.

Website : https://www.glu.com

https://www.covetfashion.com/

UA Video

These videos are made for user acquisition.

Program : Adobe Photoshop, After Effect

New Assets Release

Covet Fashion release new items throughout the year. Early this year, the team made an event to promote new assets. My responsibility was make marketing assets including video they can use in many social media platform.

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SEASONAL LAUNCHES

When Covet Fashion has new seasonal launch, one of my biggest responsibility is make sure all UA/marketing elements, such as App Icon, App Store screenshots, Social media artworks are all up to date and it fits the seasonal theme throughout the platform, with 9 different languages.

Spring 2020

Theme

App Icon Spring